Dental Marketing
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Thrive in the most competitive dental market in Canada
Strategic Dental Marketing in Toronto
When it comes to marketing for dental clinics in Toronto, we rule the market. CMC Marketing Agency has been serving the dental industry in Toronto, Mississauga, Vancouver, and other big cities all around Canada. We have been chosen from the different sources of marketing awards providers to be the #1 digital marketing agency for the dental industry in Toronto, Canada.
Let’s start from the End:
- We guarantee 1:10 Return on Investment
- We have achieved 1 to 27 ROI in more than a dozen dentists in Toronto
Why CMC Toronto Dental Marketing & Advertising?
CMC Digital Marketing Agency is Toronto’s #1 Dental Marketing Company, and we focus on meeting our dentists digital marketing needs. How? When you receive more and more new patients Month after Month.
In 2018 CMC Marketing Agency had a record-breaking year with a 100% success rate with our digital marketing, SEO, and advertisement campaigns. So far, we have placed over 1500 words on the first page of Google, Yahoo, Bing, and other search engines. In 2019, CMC Digital Marketing Agency achieved to have more than 3 keywords of all of its customers on the first page of Google.
During COVID-19, one of our dental clinics that were open and accepting emergency patients, RECEIVED MORE THAN 1500 NEW PATIENTS IN TWO MONTHS.
When it comes to Dental Marketing in Toronto, we do everything from 0 to 100, so you can focus on your actual work.
We get New Patients Within 10 Kilometers Radius
How Do We Increase the Success of Our Dental Marketing Strategies?
Dragging the customers’ attention to your dental business seems challenging. However, digital marketing provides helpful ways for you as a dental business owner so that you can target your ideal audience. Here at CMC Marketing Agency, we have helped a vast number of dentists to stand out among their competitors by creating an engaging dental marketing campaign in Toronto and the neighborhood. Now we are going to leave you with a deeper understanding through useful stats about dental marketing:
According to Neil Patel, you should market your business locally when it comes to digital dental marketing. Statistics published by Google show that nearly 76% of people searching online on their mobile phone visit the required business they have discovered in their search just within a day. In general, 50% of the whole website traffic is accounted for mobile devices. So, the websites we design for dental businesses are mobile-friendly, connecting you with a larger number of ideal target audiences.
Based on the research from Google, among those searching for a dental health care center by their mobile phone, 61% use their mobile at home, 27 % at work, and 24% while visiting their friends and families to find an appropriate dental clinic nearby. It means that the number of potential customers who visit your services is not limited to the ones who search online.
When creating a dental marketing strategy for Toronto dentists, we build a strong foundation for your success. We have applied our innovative and proven strategies to help dentists grow their businesses and find their potential customers in the shortest possible time. Contact our office for a free consultation with top Toronto dental marketers.
Frequently Asked Questions about Dental Marketing
Our digital marketing experts frequently get asked some questions about dental marketing. We would be proud to answer some of your questions and stay by your side through every step of your way to success. CMC creative web designers, SEO experts, advertising specialists, and professional content writers plan and implement custom dental marketing strategies for your Toronto practice. If you have any further questions about dental marketing that is not on the list below, feel free to contact our team.
How do you guarantee that your dental marketing strategy works for my practice?
We have always tried our best to earn your trust and have confidence in our expertise. Thus, we guarantee that if we do not deliver the desired results within 30 days, you can demand a refund and fully get your money back. We have spent many successful years working closely with dentists and dental teams in Toronto, Vancouver, and throughout Canada and make sure to bring new patients to your clinic every month. Our Toronto dental marketing team leverages cutting-edge technology to keep track of our marketing efforts and ensure the utmost transparency and accountability. CMC dental marketing agency is the right fit for your practice. Do not hesitate to contact us.
Why choose the CMC marketing agency for dental marketing in Toronto?
CMC Marketing Agency offers invaluable practice growth, practical support, and professional marketing advice for your practice and team. From increasing the number of new patients to supporting the established dental clinics in leveling their business up, we guide you with our experience and expertise. Our dental digital marketing team in Toronto undertakes extensive geo-demographic analysis and understands the unique marketing opportunities in your local catchment area.
In this way, you will find your ideal patients cost-effectively and quickly. Our way of work is flexible, depending on your needs and budget. We provide comprehensive dental marketing services in Toronto, Ontario, and throughout Canada and take your dental business to the next level. Free consultation is available.
Dental Website Design in Toronto
CMC Toronto Dental Marketing Department team starts with creating a unique, fast, mobile-friendly, and SEO-friendly dental website design (If you don’t have a dental website already). Firstly, we will hear your opinion and feedback from other clinics’ dental websites. After we know your taste, we will start implementing your design ideas with more features and capabilities into a website.
We will use 100% unique content for the websites that we design. The worst thing to do with dental marketing is to use duplicate content from other sources (even if you have permission to use the Website’s contents). Dental Website’s contents should be unique and well-written, from the home page to the services and contact us page.
We provide:
- Fast Loading Dental Website Design
- Mobile-Friendly Dental Website
- SEO-Friendly Website Design
- User-Friendly Dental Website for All Ages (One-Click to Call)
- High Converting Websites
- Easy to submit Form from any page of the Website
- Easy to get Directions from any page of the Website (1 Click)
- Easy to Call from any page of the Website (1 Click)
- Unique Contents (650-1000 words for each page)
- Designed for one Purpose: NEW PATIENTS
Custom Dental Websites:
We track the Google Analytics of our clients to create a monthly report from their SEO and digital marketing efforts to show the improvements and number of visitors. Since 2014, we have generated more than 12 million visitors to our client’s Website through innovative strategies for dental marketing in Toronto.
Whether you are a new practice or an existing dental clinic, you need a custom website designed for your practice. Many digital marketing agencies in Toronto use the same images that they used on many other sites, and they have the same design strategy.
Also, they use the same content for all their dental clinic clients; however, we are always creative and would like to come up with new ideas when it comes to offering dental marketing to our Toronto clients.
We will make it as easy as possible for your Website Visitors to turn into new patients by calling and getting directions from your Website in just ONE click.
Local Dental SEO:
Local SEO is mandatory in dental marketing for Toronto dentists who are looking to increase their revenue. We will research the keywords that people search in your area (within 10 miles). With specific techniques, we will increase your rankings in GOOGLE MAPS as well as GOOGLE SEARCH RESULT.
We will do both SEO and Advertisement to get you in front of the patients who are in pain and need dental emergency services. It’s important to exist on the first page when customers are looking for your dental services, and our techniques for dental advertising in Toronto will do so for you.
CMC provides more quality backlinks, business listings, article submission, PDF submission, etc. than any other dental marketing company in Canada but at a better price. Contact us now to learn more about our SEO packages for dental marketing in Toronto.
Dental Social Marketing:
Our social media specialists have proven that they can get new patients from social media. We post every other day in your social media accounts with unique and well-written captions for your dentist’s social media.
We design promotion packages for your social media that can get you over 20 patients per month while you don’t lose money. Our dental social media packages are not providing anything for free to the people who are looking for free services. The art of Social Media Marketing for Dentists makes good money for doctors while patients are also happy with what they pay.
We will manage these social media profiles for you:
- Medium
Dental Pay-Per-Click (PPC for Dentist):
Google Ads is more than just a platform that you set up a daily amount and choose a few keywords. Google Ads for dental marketing and advertising in Toronto needs a lot of work (A/B Testing), and with that, you might lose a lot of money to test which ad is working the best.
Luck you… We have tested and placed Google ads for dental clinics, and we already know what is working. You will get phone calls from new patients as soon as your ad is up.
CMC knows which keywords can get you clients and which one brings you spam calls. We know how to set up your Google Ad so that you won’t lose a single penny and just get clicked by actual patients who are looking for your services.
This is part of your SEO package, and we don’t charge extra for this. Get in touch with our Toronto Dental Marketing Specialists today to get started with a Google Ad and Marketing services that are actually working.
We provide:
- Google, Bing, Yahoo Ads
- Short Wait to Get Results
- High Return on Investment
- Design Landing Pages to Help get more New Patients
Dental Reputation Management in Toronto:
Once you trust CMC, We will take control and will take care of your reputation management online. It’s essential to get a good reputation on Google, Yellowpages, Yelp, RateMDS, Facebook, and so many other platforms that people can find you online. Excellent reviews in the first impression for the patients, and if you have more 5-star ratings, patients will trust you more. All the goals mentioned above are possible to achieve by CMC dental digital marketing in Toronto.
We have unique software that can get you so many 5-star Google Reviews from your actual patients. Our software is straightforward to use, and it only takes a few seconds every day to upload your patient list, and it will do the rest for you.
We will respond to every review that you have online, and this is a part of packages offered by our dental marketing agency in Toronto. Whether it’s a positive or negative review, it’s vital to respond to your patients so others can see that you care about your business and your ratings.
Research and analysis:
CMC provides an in-depth study of your competitors in your area, and we will submit a full report of them. We will identify opportunities and threats from your competitor and will out-bid them in your advertisement and SEO.
You will receive a monthly review of your SEO work that shows the charts and your improvement over the previous month. You will also receive a complete list of backlinks and listings we placed for you online, so you will know what is working and what is not in your Toronto dental marketing plan.
Our reports are easy to understand and will help you find out how many people have visited your Website, taken action on your Website, the number of calls and new patients you gained in the previous month.
We guarantee ten times Return-on-investment for your dental office marketing efforts and investments in Toronto. No one can get you this guarantee, but we do because we have proved that we can gain 80+ NEW PATIENTS for a clinic that had 100 active patients in 5 years.
Our Successful Dental Marketing Strategy
1. Recorded 1:30 ROI for Dentistry
We have recorded to return 30 times your money spent on marketing and advertising. We have delivered over 180 new patients from website only for a dental clinic in Toronto.
2. One Stop Shop For All Dental Digital Marketing Services
We will take care of all your dental marketing needs such as website development/ improvement, competitors research, keywords research, SEO, Social Media, On-Page and Off-Page SEO & more.
3. Monthly Report From Your Improvement
Our team will develope an extensive report from your marketing and SEO improvement per month for you to see how much you improved.
4. Cancel Anytime, No String Attached
You are able to cancel your marketing services anytime you want if you are not happy with our services and number of new patients. We know that you will be happy because none of our clients canceled CMC’s Services before.
5. FREE Consultation, anytime you want
We will provide a free consultation to you. This will be a learning lesson for you, you can ask all your marketing/ advertising question from a SEO Specialist. We will answer to all your questions.
Canadian Digital Marketing in 2019
Running your dental clinic will not be the easiest thing to do. That’s because you will come across a lot of issues when you are trying to get more patients to receive treatments offered by the dental clinic. This can lead you towards the buildup of frustration in the long run as well.
To make sure that you don’t end up with any such negative consequences, you are strongly encouraged to take a look at dental marketing in Toronto. When you get the assistance of a reputed service provider like us for dental marketing, you can make sure that you are receiving a solid inflow of patients to the dental in Toronto.
Why do you need the help of dental marketing services?
Marketing is not a strength of your dental clinic. Instead, you specialize in offering dental treatments to people in need. In such a situation, you shouldn’t even think about starting marketing campaigns as well. That’s because you will not be able to receive the most optimal results. You will just be spending your money in vain.
To get the most out of money that you invest on future development of the dental, you need to think about seeking professionals or experts for the services that you need, which don’t fall under your expertise. Dental marketing in Toronto will be able to assist you with.
How can dental marketing services benefit you?
When you go ahead with dental marketing in Toronto, you will be able to receive a variety of benefits. Here are some of the most prominent benefits out of them. When you go through the reasons, you will get convinced to try the services.
- You can increase the visibility of your dental among people in Toronto
Most of the people in today’s world tend to do a search on the internet when they want to find a specific product or a service. This is applicable for the people who are looking for dental services in Toronto as well. Hence, you need to make sure that your dental is shown to people who look for dental services in Toronto. That’s where local SEO comes into play.
SEO Services for Dentistry in Toronto
Search engines such as Google give priority to local businesses when indexing search engine results. People who look for dental services in Toronto will come across websites of dentals that are located in the region. You need to get your website to this list as well. A proper local SEO Toronto campaign will be able to assist you with that.
Dental marketing in Toronto can conduct a comprehensive SEO campaign to your business with boosting the local SEO results that you can get. Through a proper local SEO campaign, you can make sure that your dental is made visible to all patients in Toronto, who look up for a dental in search engines such as Google. This is one of the best marketing methods available for you to try. It can deliver guaranteed results to you as well.
- You can conduct email marketing campaigns
Dental marketing in Toronto can help you with email marketing to create awareness as well. Emails will be sent to the people who live in Toronto. Therefore, you can make sure that amount you spend on email marketing delivers optimized results to you.
Emails will be sent out in an effective manner for people in Toronto. For example, emails will be sent out while highlighting the benefits of proper dental care. Likewise, important and useful information related to dental health will be shared. Due to the same reason, you will be able to increase visibility of your dental clinic in an effective manner. This can eventually contribute towards the success that you can achieve at the end of the day. People will remember the name of your dental in a positive way and you can receive outstanding results.
Dental Social Media Marketing
People in today’s world tend to interact with social media networks than ever before. Due to the same reason, you should think about increasing the visibility of your dental clinic on search engines as well. Dental marketing in Toronto can offer much needed assistance to you with that.
You will be able to get channels for your dental clinic on the leading social media networks. Then marketing campaigns will be run while targeting people in Toronto. This can help you to further increase your online visibility. This can also help you to get more people to get the number of patients who walk into your dental clinic.
You will also be able to engage with people in Toronto with the help of effective social media marketing campaigns. Along with these engaging social media marketing campaigns, you can get more people to remember your dental clinic in Toronto.
Return on your investment
You will have to spend your money to get the help of dental marketing in Toronto. However, you shouldn’t think of this as a waste of money. It will be one of the best investments that you can make as well.
Ability to get more patients to walk through the doors of your dental clinic is the most prominent benefit out of them. You don’t need to focus on anything and get distracted. You will be able to stick to the dental services that you offer to patients. In the meantime, dental marketing in Toronto can benefit you and you can get more patients to come to your clinic.
When you take a look the cost factor associated with promoting your business on your own and selecting a professional service provider, you will figure out that an expert can help you to run the marketing campaign in a cost-effective manner. You will be able to save a lot of money in the long run, while experiencing a large number of benefits.
On top of everything, dental marketing in Toronto can help you beat your completion effectively.
In this article, we are going to discuss the importance of digital marketing for dental practices, as well as 4 ways you can improve your practice.
Let’s start off by setting standards for a dental clinic to succeed. What makes a dental practice successful? Is it the equipment that is used there? Is it the dentists and the staff? No, and no. Both these factors are effective in gaining customer satisfaction.
However, they do not guarantee success. What does make a dental clinic successful however, is a consistent rate of new patients. Studies show that practices with 20 or more new patients a month are considered growing practices.
This is where marketing comes to play its role. As mentioned before, you might put the most recent technological advances in the field of dentistry to use. Or you might have the best dentists in town working at your clinic. But it’s possible for you to still be looking for those 20 new patients every month. Without proper marketing strategies, all your hard work could be in vain. On the other hand, a good marketing strategy can help your business grow significantly, even if you don’t have the latest tech gear or the best dentists.
When you’re thinking of a marketing plan, you should definitely put digital marketing at the top of your priority list. 77% of people look for a dentist online. They use location-based searches to find their ideal dental clinic, which makes it crucial for you to pay attention to it as well. Below, we are going to introduce to you 4 ways you can improve your digital marketing technique and appear high on search results.
Google My Business is Going to Be Your Best Friend
Google My Business, or GMB for short, is a verified place that gives possible patients access to your location, working hours, photos, etc. Now, the tricky part here is that Google has several different search experiences. And by having a strong GMB profile, you’ll have the chance to rank high on all of them.
Now, it’s time to take action. Start setting up your Google My Business account. In order to do that, you should:
- Create a GMB account with your Gmail. If you have multiple practice locations, set an account for each and every one of them.
- Complete your location verification process. This might take up to a few weeks.
- Once you’re verified, start adding more information to your profile. The more detailed you are when entering this information, the better.
- After creating a Google My Business account, fill out the different sections on it. This is a crucial step because the information you upload onto your account during this process will automatically sync into your Google Local Map Pack, a list that shows similar businesses within a defined area. The closer you are to that location, the higher you will rank on the list.
Remember to include all related info such as NAP name, address, operating hours,) business category, description of services, contact info, site links, service areas, appointment links, photos, and staff info on your GMB listing.
- After you complete your Google My Business account, you should make sure to regularly post new content on it. Getting more reviews should also be on your to-do list.
Although we explained all the necessary steps you need to take to set up your GMB account, we understand that it might be too time consuming for you to do it yourself. But you don’t need to worry at all! You can use your time seeing patients and helping them while we make and optimize your Google My Business account for you. Here at CMC Marketing Agency, we know every detail about GMB accounts and how you can get yours shine through all the others.
Improve Your Website
Your website could be the make or break point for your business. The reason for that is that your website is the first point of interaction between you and your prospective patients. On top of that, people judge your entire business based on how your website looks. This is why website design is going to have great impacts on your dental practice.
A good web design will:
- Make it easy for people to navigate to the information they want.
- Allow communication about the most relevant information related to your practice without using dental terminology.
- Present a simple, consistent, user-centered design.
- Provide authoritative content that educates people about a good oral hygiene routine and dental health.
- Introduce your office environment, dentists, and staff to patients.
- Make scheduling easy.
- Use interesting and informative photos and videos.
- Showcase social proof like patient reviews.
- Allow bill payment capabilities, prescription renewal, and account management.
- Offer an online platform for chatting that gives patients the ability to quickly ask dentists their questions.
Now, let’s take a quick look at some statistics.
- More than 90% of web users judge a website by its design.
- More than 38% of web users will leave a website if they find it unattractive or difficult to navigate.
It’s also super important for your website to operate on mobile devices as:
- More than 70% of local searches are done through mobile devices and smartphones.
- According to Think with Google, 79% of people say that they are more likely to revisit or share a website if it’s easy to navigate.
- Another important factor is website security. If your website isn’t secure, search engines will warn users. This might scare off your prospective patients. So you should definitely take that into consideration.
You can find top-notch website designs at CMC Marketing Agency. We will create beautiful websites for you that are educating yet aesthetically pleasing, easy to access yet comprehensive, and simple yet elaborate.
Invest on A Long-Term Marketing Strategy
As mentioned before, most people choose their dentist online. It is therefore important to have a long-term marketing plan. The first two steps we mentioned before are of massive help when it comes to optimizing your SEO. There are other steps you can take to ensure of a great marketing strategy. For an effective marketing plan you should:
Use Google PageSpeed Insights to address any issues that might be slowing your website down.
- Streamline your site’s page structure such as parent pages, subpages, blog posts, and so on. Many websites are cluttered with disorganized, irrelevant content, and you should make sure to avoid these problems in yours.
- Optimize URL, page title, meta description, images, alt-tags, and page structure for each page accordingly to your keyword strategy.
- Secure your website with HTTPS.
- Link authoritative websites.
- Include internal links to related content on your website.
- Avoid “fluff” content and try to stick to authorities in the field of dentistry, and focus on educating your visitors.
- Be sure to make content that speaks about common pains, objections, and questions that dental patients normally face.
- Add a strong keyword strategy. A robust set of keywords about a central idea can improve your SEO strategy by great measures.
Up Your Social Media Game
- There are more than 3.5 billion social media users in the world.
- More than 54% of people gather information about products and services online before purchasing them.
- Facebook alone has more than 1.79 billion active users daily.
The items mentioned above are essential information that will help you get a better grip on the importance of social media. Moving past that, these are 3 ways in which you can change your social media strategy for the better:
Remind your viewers of the dental benefits they are paying for but are not aware of or using. More than 25% of people with dental insurance are not fully aware of the services they are paying for in their insurance payments. These services include dental cleanings, check-ups, and X-rays. By informing people of these available services, more of them are likely to visit you and use your services.
- Create bite-sized informatics. You can give people bits of hard to believe information that is relevant to the subject.
- Make video content. Videos are especially good for highlighting important parts of your business, as well as telling your story to people in a short amount of time. They are also very helpful for gaining the trust of your potential patients.
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