Dental Marketing After COVID-19
Dental Marketing after COVID-19 became one of the most important factors for all dental clinics around the world. In this post, our team will cover the most important factors that each dental clinic should take in order to increase their number of patients.
If you have any questions or concerns, our team at CMC Digital Marketing Agency is ready to answer all your questions or concerns.
5 BEST TIPS FOR DENTAL MARKETING AFTER COVID-19:
Nowadays, everybody is looking for services and products on Google Search Engine. Dental clinic is also one of those services that needs to pop-up on the search results when people are searching for “dentist near me” or “best dentist in my area”. Getting #1 to #3 rank on Google Search Engine, Google Ads and Google Maps depends on so many digital marketing and SEO techniques. In this article, you will learn the five best practices to get new patients from dental marketing after COVID-19 for your practice.
1- RANK YOUR DENTAL CLINIC #1 ON GOOGLE MAPS:
Being at the top of search result for Google Maps is the most important factor for your dental clinic to get phone calls from your future patients. CMC Digital Marketing Agency always make sure that it’s clients’ dental clinic shows #1 on Google maps search results when people around their clinic are looking for dental services.
The first step to rank on Google Map is to claim your Google My Business account. By claiming your account, you will be able to update all the information on Google maps. Here is a quick video of how to claim your Google My Business Listing.
2- GOOGLE ADS (PPC FOR DENTAL CLINICS)
Google Ads is still one of the essential needs for every business. Although cost per click for certain keywords on Google ads were 5 times lower that what it is in 2020, however, it is still worth it to have Google Ads for your clinic in order to get more patients. more than 60% of the people don’t recognize the difference between organic search results and Google ads, so it is an opportunity for you to gain more new patients through this channel of marketing.
Spending money on Google Ads is easy and the Google Corporation would love to take your money as much as you want to pay. More than 90% of Google Accounts are not set up properly and its wasting money non-stop. Setting up you ad schedule is the easiest method which most Marketing Companies forget to set up.
CMC Digital Marketing Agency is a Google Partner company that is been working with Google Ads for more than 10 years. In this 10 years, our team have gathered more than 500 keywords for dental practices which have the lowest cost per click and the highest return-on-investment of Google Ads. Now it’s the best time do your dental marketing after COVID-19 with CMC Digital Marketing Agency in Toronto.
3- ONLINE REVIEWS OF YOUR DENTAL CLINIC:
Learn why Google reviews are important for your dental marketing after COVID-19...
When was the last time you visited a place that you found online without reading their Google reviews?
That’s why good Google Reviews will get you more and more patients from online sources. There are different platforms online that provides reviews. In CMC Marketing Agency Inc. we sent a text message to everyone who visited your dental clinic with a link that gives you only the 5 star reviews.
It’s also important to respond to each and every review. Your customers took time to open their Google app and wrote a good review for your business. It’s time for you to appreciate their effort. Google Also like to see your interaction with customers and you will gain a better ranking online.
4- SEARCH ENGINE OPTIMIZATION FOR DENTAL CLINICS (ON-PAGE & OFF-PAGE)
Learn about SEO practices for Dental Marketing after COVID-19.
If your dental practice is investing on search engine optimization, you will receive a tons of clicks with out paying to Google ads or any other advertisements. These clicks becomes your new patients and it’s totally free for your business. To be able to do a complete SEO, you will need o have a website that has all the features required by Google Search Engine to give you ranking.
On-Page SEO consists of techniques and factors that you need to apply for your website in your internal web-pages, using right keywords, meta-tags, header types, keyword density, page loading time and all other factors that makes you successful in your website.
Off-Page SEO for dental clinics consists of all the sources outside your website that are linking and sending visitors to your website. If there are more websites sharing articles and use your backlinks (a link that send people over to your targeted web page), search engine will increase your page authority and domain authority which will result in higher rank on Google Search.
If you want to have a successful dental marketing after COVID-19 campaign, you should be applying all of the factors recommended by Google in order to rank high on Google Search Result.
5- HIRE A DIGITAL MARKETING AGENCY TO HANDLE YOUR ONLINE DENTAL MARKETING AFTER COVID-19
We always recommend to dentists in Toronto to do what they do best (being a dentist) and let our team handle all online portion of the business. Why should a dentist worry about the renewal of their domain name? Why dentists should care about backlinks to dental website? We are here to help.
While you are searching for a company to handle all your online marketing, its best to have a face to face meeting with them. Most of the companies which are from India, Pakistan and other countries will not do a good job for your website and ranking. They have customers from all over the world and if they loose any, they don’t care.
Always check the results of the SEO company in your face to face meeting. If they insist that they have done #1 ranking for a few dental clinics, check the keywords on your mobile device to make sure its true.
Always make sure that the marketing and SEO company is innovative and dedicated to what they do. Usually most fortune 500 companies having the advantage of hiring the best sales man to close the deal with you in the first interaction, but get in touch with the companies that they worked with, and see how are the results they are providing.
CMC Marketing Agency is located in Toronto with an innovative team of online marketers with proven results of dental maketing after COVID-19. We offer free consultations, even if you are looking for second opinion, or if you want to know how well your digital marketing partner is working. It’s totally free and we are just a phone call away.
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